Business in the Key of D 2026
Sat, Oct 17
|Schaver Hall - Wayne State University
Join the Michigan Music Alliance for Business in the Key of D — a one-day music business and networking event designed to empower, educate and connect Michigan’s independent music community.
Time & Location
Oct 17, 2026, 8:30 AM – 4:30 PM
Schaver Hall - Wayne State University, 480 W Hancock St, Detroit, MI 48201, USA
Schedule
Join the Michigan Music Alliance for Business in the Key of D — a one-day music business and networking event designed to empower, educate and connect Michigan’s independent music community. Taking place in the heart of Detroit at Wayne State University, this day-long experience will bring together artists, producers, managers and industry professionals for a dynamic mix of panels, presentations and networking opportunities.
Keynote Speakers:
Ann Delisi
Khary Kimani Turner
Join us for presentations and panel discussions with:
Kevin Kay
Chris Simpson
Yorg Kerasiotis
Cal & Whitney Stone
Jamie Wilkins
Jason Gittenger
Thomson Dawson
Emily Rose
Jill Jack
Zach Taylor
Jacki Daniels
Jennifer HudsonPrenkert
Julie Dilworth
Thornetta Davis
Kayleigh KAnn Daniels
Jennifer Ko
Jeremy Peters
Carita Miller
Handz Up Ced
Dru Dada
Notorious Pri
Asaka The Renegade
Schedule of Events
8:00 AM – 8:30 AM: Arrival and set up
8:30 AM – 9:00 AM: Check In
9:00 AM – 9:15 AM: Welcome — MMA Executive Director - Nicholas Thomasma (Schaver Hall)
9:15 AM – 9:45 AM: Opening Keynote — Ann Delisi (Schaver Hall)
10:00 AM – 11:00 AM: Session 1
Schaver Hall: How to Get Booked at the Festival (Panel)
Classroom 1343: Authentic Branding with Chris Simpson
Classroom 1345: Detroit Music Census with Kevin Kay
11:15 AM – 12:15 PM: Session 2
Schaver Hall: Campfire Sessions with Thomson Dawson
Classroom 1343: Standing Gigs with Emily Rose
12:15 PM – 1:30 PM: Lunch Break
1:30 PM – 2:30 PM: Session 3
Schaver Hall: Women in Music (Panel)
Classroom 1343: Staying in the Game with Jill Jack
Classroom 1345: EPK with Zach Taylor
2:45 PM – 3:45 PM: Session 4
Schaver Hall: MORE THAN THE MUSIC: What the Industry Wishes Artists Knew hosted by Carita Miller (Panel)
Classroom 1343: Sync Licensing with Jeremy Peters
Classroom 1345: Social Media with Jenny Ko
4:00 PM – 4:30 PM: Session 5 — Keynote Speech: Khary Kimani Turner (Schaver Hall)
4:30 PM – 4:45 PM: Closing Remarks — Nicholas Thomasma (Schaver Hall)
4:45 PM – 5:00 PM: Load Out
New this year: Lunch is included with advanced registration!
Check out the recap video from Business in the Key of D 2025
Tickets
General Admission
$65.00
Student and Youth
For students and persons under age 25 only. Ticket holder must present student or valid ID at the door.
$25.00
Total
$0.00