OCTOBER 17, 2026

Join the Michigan Music Alliance for Business in the Key of D — a one-day music business and networking event designed to empower, educate and connect Michigan’s independent music community. Taking place in the heart of Detroit at Wayne State University, this day-long experience will bring together artists, producers, managers and industry professionals for a dynamic mix of panels, presentations and networking opportunities.

KEYNOTE SPEAKERS

PANELISTS AND PRESENTERS

MEET THE TEAM BEHIND BUSINESS IN THE KEY OF D

WANT TO KNOW MORE ABOUT
BUSINESS IN THE KEY OF D?

CHECK OUT THE RECAP VIDEO FROM 2025

SCHEDULE

Schedule of Events

8:00 AM – 8:30 AM: Arrival and set up
8:30 AM – 9:00 AM: Check In
9:00 AM – 9:15 AM: Welcome — MMA Executive Director - Nicholas Thomasma (Schaver Hall)
9:15 AM – 9:45 AM: Opening Keynote — Ann Delisi (Schaver Hall)
10:00 AM – 11:00 AM: Session 1
- Schaver Hall: How to Get Booked at the Festival (Panel)
- Classroom 1343: Sync Licensing with Jeremy Peters
- Classroom 1345: Detroit Music Census with Kevin Kay
11:15 AM – 12:15 PM: Session 2
- Schaver Hall: Campfire Sessions with Thomson Dawson
- Classroom 1343: Standing Gigs with Emily Rose
12:15 PM – 1:30 PM: Lunch Break
1:30 PM – 2:30 PM: Session 3
- Schaver Hall: Women in Music (Panel)
- Classroom 1343: Staying in the Game with Jill Jack
- Classroom 1345: EPK with Zach Taylor
2:45 PM – 3:45 PM: Session 4
- Schaver Hall: MORE THAN THE MUSIC: What the Industry Wishes Artists Knew hosted by Carita Miller (Panel)
- Classroom 1343: Authentic Branding with Chris Simpson
- Classroom 1345: Social Media with Jenny Ko
4:00 PM – 4:30 PM: Session 5 — Keynote Speech: Khary Kimani Turner (Schaver Hall)
4:30 PM – 4:45 PM: Closing Remarks — Nicholas Thomasma (Schaver Hall)
4:45 PM – 5:00 PM: Load Out